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What is the first thing that comes to mind when you think of business data?
Data analysts typically work on three types of data: Finances, Marketing, and Customer information. It’s important to mention that customer and marketing data have some cross-over, yet customer data will also include confidential transaction and identity information. Marketing data, on the other hand, revolve around segments, demographics, interests, and profiling.
Data specialists, on the other hand, focus on data security, storage, and accessibility. Their approach to data is purely technical, such as considering the best backup plans to protect your business data.
However, there’s more to business data than meets the eye. Indeed, it’s time for companies to collect business data as a way to create a safer environment for all. Did you know that businesses have their share of responsibility in some of the leading issues of the 21 century: Climate change, depression and anxiety, and energy waste. Companies need to actively build a safe future for the next generation by creating a work environment supporting the planet and the individual. So, here are the relevant data you want to consider:
Temperature monitoring
Manufacturing industries, pharmaceutical productions, and gas handling companies are some of the sectors that create the most industrial heat. The planet’s temperature has been rising dramatically since the 1950s. It’ll be unfair to assume that heat generation is the sole culprit for global warming. The concentration of greenhouse gases in the atmosphere is trapping the sun’s radiation and causing the planet to go hotter. Industries that work with high temperatures only accentuate the heat trap. That’s precisely why temperature monitoring data need to include planet safety warnings so that preventive measures are taken to reduce the intensity of the heat. For instance, temperature sensors can activate regulation solutions, using butterfly valves to control cooling fluid flow and flow isolation. Temperature analysis can also isolate the best conditions to reduce heat without stopping production.
Employee satisfaction
According to surveys, only 40% of employees are happy in their job. Employee satisfaction data is a strong indicator of job performance and turnover rate. Typically, you will find big companies running employee satisfaction surveys on an anonymous basis to monitor retention, productivity, and culture. In reality, it should not be an optional analysis regardless of the business size. Every company needs to track satisfaction data in the long and short term to identify abnormal fluctuations, seasonal mood swings, and mental health red flags.
Energy consumption
According to researchers at MIT, commercial buildings waste up to 30% of the energy they produce. The energy goes to lighting, heating, water use, and electronic equipment. Waste does not only occur in the manufacturing sector, where companies require a high volume of energy. Waste can happen in all business premises, including the typical office setting. Monitoring energy consumption and usage can highlight areas of concern, providing information for improvement strategies. Saving energy will affect your bills, of course. But, more importantly, it will reduce the environmental burden.
It’s time to see the big picture when it comes to business data. Profit strategy and IT security matter. However, using business data to create a safe future for all needs to become a priority.
