Woman facing mirror putting on face makeup with a brush.

The advent of social media has not only changed how we communicate but has also changed the way we understand and consume beauty products. More than ever before, beauty influencers and celebrities are using their massive following to sell everything from makeup to skincare.

1. Kiehl’s Ultra Facial Cleanser

Kiehl’s is widely known for their luxury skincare line, so it makes sense that the brand is also into beauty trends. For example, they recently made a toned-down version of their popular Ultra Facial Cleanser, flying off the shelves.

This exfoliating cleanser features premium plant-based ingredients that leave your skin feeling clean and refreshed. Plus, it’s free from parabens and sulfates, both known to irritate. Don’t use too much at once, or you’ll end up with dangerous soap scum.

2. Clinique Almost Lipstick in Black Honey 

This product has become the rage over the past year on social media, as many products do. One difference with this one is that it’s a product that’s been around for a while, specifically since the 1970s. This lipstick truly is ‘almost lipstick’ because it acts as more of a balm. Many people describe it as your lips but better. The shade Black Honey offers a deep wine color but can look different on everyone depending on their skin tone. 

This product is paraben, phthalate, and fragrance-free along with being beautiful, which is why it has sold out at most stores. Clinique’s website offers reservations, but many retail businesses have still them in store. 

3. Kate Somerville EradiKate Acne Treatment Spot Treatment

Celebrity makeup artist Kate Somerville is known for her legendary products, and she recently launched a new one: EradiKate Acne Treatment Spot Treatment. It’s an acne spot treatment with a hydrating and soothing formula to reduce redness and blemishes.

The product has all-natural ingredients, including clary sage essential oil, vitamin E, aloe extract, and green tea extracts. It also contains salicylic acid to help control breakouts. Moreover, it has lactic acid, which helps exfoliate the skin.

4. Baccarat Rouge 540

Baccarat is a famous luxury brand, and their Rouge 540 fragrance is a hot new beauty product that’s got everyone talking. It has a very sexy feel and look to it, which may be why it’s so popular on social media. 

The color is a beautiful berry shade in luxurious packaging, with the number “540” etched into the bottle. Many celebrities have been found to be wearing this scent as it emulates a sense of attraction and bodied richness. 

5. Clarisonic Mia

Clarisonic, especially their Mia models, is all over social media and is popular with beauty-obsessed women and men. In addition, dermatologist-recommended brushes have become a must-have for beauty fans who want clean, clear skin.

The Mia 2 is the most popular model, and it’s available at big beauty retailers. It has two speeds to choose from, one for gentle cleansing and the other for deep pore cleansing. It also provides an extra boost of hydration, thanks to the lotion that comes with the Mia 2. This small accessory helps you cleanse your skin without drying it out. The brush heads are also interchangeable, so you can change up the feel of your brush as needed.

Are Viral Beauty Products Worth Your Time?

The beauty industry is genuinely booming now, and it’s a great time to be a beauty lover. This is because there are more options than ever, but it can also be confusing because some products go viral while others don’t.

The Clarisonic Mia 2 is one example of a hot new product that’s been making the rounds, but there are also other options you should also know. People may have seen the Clarisonic in ads and on TV, even if they didn’t know what a Clarisonic was. That’s because the product works on many people’s faces, whether on TV or not. It gets people talking about it and giving it a try.

Keep in mind that there are also products that become popular for no reason at all. You probably have the favorites you see everywhere, but don’t necessarily think of them as having any value.


So, viral beauty products are worth your time if you know how to choose them. If you can find the right balance of advertising and quality, you’re going to a new look. Remember: these are popular products, so they will likely come back at some point, but you can enjoy using them while they’re in their golden age.