Did you know that Instagram has more than 100 million active users on in its platform every month?
Thanks to the unique algorithm and thousands of brands marketing on Instagram, increasing your account’s engagement is now harder than ever.
Are you looking for ways to start increasing your Instagram engagement, but not exactly sure where to start? Keep on reading to learn how to get more likes on your Instagram pics!
How to Get More Likes On Instagram
Instagram is one of the best social media platforms to market your brand on, thanks to the ease of building a loyal community of followers! Here are four tips to help you increase your Instagram engagement:
Use Quality Hashtags
Hashtags are extremely important when it comes to posting relevant content on Instagram. Hashtags help your target audience find you and introduce your content to people who enjoy your posts!
The higher-quality hashtags that you use on your post, the most likes, and the more engagement you’ll receive on a post. When you’re planning your content, research your niche and see what hashtags are the most popular.
If you’re looking to start working on branding your company, you can even create your own hashtags and encourage other people in your niche to use your custom hashtag!
Write Longer Captions
Did you know that Instagram allows you to post up to 2,200 characters in your caption?
One of the most influential factors of increasing your Instagram engagement in the algorithm is by how much time people spend looking at your posts.
An easy way to increase how long people are looking at your posts is by writing a long, engaging caption. A few questions you can ask yourself when working on writing an engaging caption are:
- How could this post influence another person?
- Why does this post matter?
- What story are you trying to tell with this post?
Post Content Consistently
While this may seem like a very basic idea, it’s an important step to take if you’re looking to increase your likes. Posting at least once a day will help your account be recognized by the algorithm!
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Reply to DMs
Everyone wants to feel like they’re listened to, but it’s hard to feel that way when you’re commenting on a large business account. There are thousands of other comments that you’re competing against!
People want to participate in a community where they feel valued and listened to. Responding to DMs and comments left on our posts will encourage the Instagram algorithm to rank your content.
Ready to Increase Instagram Engagement?
Instagram is a very competitive platform, but with the right plan for your social media, increasing your engagement is easy! Next time you’re planning out your content for Instagram, try using these tips to grow your audience!
Looking to learn more about how to get more likes on your Instagram and increase your overall engagement? Check out our other blog posts!