Certain businesses naturally lend themselves to working in other sectors, or branching out into new fields. It’s a great way of expanding your business and working on another revenue stream. In this day and age it’s great to pull in revenue from different areas because it’s hedging your business against any potential issues in the market you may come up against. Not all businesses lend themselves to having a secondary revenue stream but it’s about thinking outside the box to maximise your chances. It might take some work on your part but the results will be worth your while. These tips can help you start pulling ideas out of the air but they are by no means prescriptive.

Deliver Your Own Product

Sometimes it can be tough trying to manage all of the logistics. It’s easy when you first start out because you’re not actually shipping that much product. But when you start hitting high it can be tough maintaining the network of delivery you need to fulfil the order, but also to do it in a timely manner which grade A customer service to keep your customers happy. This is where a lot of companies decide to go their own way. It means you get to regulate. It can be pricey, but there are options on the table. You can consider commercial truck leasing, or maybe buying one or two vans if you have the cash at bank to use. Being able to fulfil your own orders mean you take the uncertainty from that aspect of your business and although you’ll incur costs in other places, if your delivery system works well you can end up in a position where other companies want to use your logistics system.

Hire The Right Staff

Another aspect which allows you to move in different directions is hiring staff who are skilled in certain ways. You can make sure the new still is used, allowing you to add another facet to your business stream. Take a travel booking company as an example. You book travel across europe for keen travellers. You could hire someone with prior experience of booking trips across the americas. You can now offer trips to new places and rely on the experience of your new staff member to make it happen. The onus here is on the word right. You must make sure you bring the right people in or it could end up costing you. You’ll be paying another person for no immediate benefit. Make sure you set out exactly what you want and why you want it, this way you can cull a lot of pointless applications which could cost you a lot of time.

Get Specialist Help

Sometimes its impossible to think of ways your business can branch out. Especially if you operate in a fairly niche market or offer a specific service or product. There are people who can help you with this. You might be familiar with business analysts, there’s a possibility they can help you explore the untapped potential of your business and what it can do to bring in extra money. If you’re at a loss, or think you have found something but aren’t entirely sure this can be the way to go.

By Erica Buteau

Change Agent. Daydream Believer. Maker. Creative. Likes love, peace and Jeeping. Dislikes winter, paper cuts and war. She/Her/Hers.

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