It’s very easy to see a business as a singular entity, because like any individual, that’s what they appear to be. But when we look deeper, just as if we look deeper into the life of any one person, we see just how they are a product of their environment, of their time, and of their intentions. We see how experiences may have shaped them, or how rules and regulations will direct their daily life.

This is not to speak to any grand philosophical truth about either category, but it can give us a sense of humility. After all, none of us can be strong without the tools we use and the help we gain. This means that when a firm is considering its continual growth, learning how to stay protected within the industry and the corporate culture at large is crucial. In the following article, we hope to list three excellent protections you must adopt no matter the size of your business. To follow this is to keep yourself active, engaged and to cover your back no matter the situation:


Thorough Legal Counsel

Thorough legal counsel is more than a service you consult from time to time, but rather an integral part of your decision making process. You cannot brand new, launch a new product or service, open up the functionality of your website, or get involved in a business event without the good guidance of legal counsel. This is why Tully Rinckey, a law firm with many offices across the US and a strong network of protected clients to their name, could be your best option going forward. When looking for legal counsel, it’s important to find a service that understands business through and through, and will always be fully on your side.

Social Media PR

In 2020, social media PR is among one of the most important means in which you can boost or denigrate your image in a matter of minutes. One misconstrued Twitter campaign could become a nightmare as you try to restore your image, while simply being ineffective is also one of the worst habitual processes you could adopt, be that through bad use of the algorithm or by publishing content that cannot be engaged with. With care for your social media PR, and hiring managers to that degree you’ll certainly be on the right perceptual track.

Competent Cybersecurity

Cybersecurity threats are increasing as the years go by, as more sophisticated means of information retrieval, network attacks and disruptive targeting can be felt far and wide. This is even affecting issues in the public sector, as evidenced by the semi-recent attack on Britain’s NHS service.  Not only are businesses hiring better managed IT services and using in-house cybersecurity professionals to defend themselves appropriately, but governments are enhancing legislations necessary for businesses to follow or else risk a fine. Ensure you live up to the competent cybersecurity standard as we move into the next decade.

With this advice, we hope you can apply the essential protections any modern firm will need.

By Erica Buteau

Change Agent. Daydream Believer. Maker. Creative. Likes love, peace and Jeeping. Dislikes winter, paper cuts and war. She/Her/Hers.

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