ethnic employee writing in journal against various wear in house

Starting a new business is a very exciting venture, and there will be plenty of things to consider and plan. Whether you are working from a home office or opening up a workspace elsewhere, you will need to make sure your space is clean, safe, and secure for yourself and any employees. It is also important to make a great first impression and consider the way in which you market yourself and your brand. From cleaning companies to IT consultancy, here are four things to consider when starting a new business.

Cleanliness

Keeping your workplace clean and tidy is essential for health and safety. Using a professional cleaning company can help to ensure a high level of cleanliness, which can also work towards reducing illness and employee sick days, keeping your office area safe, and making a good first impression to potential clients, colleagues, and employees. When starting out, it is important to market yourself properly, and this doesn’t just mean advertising. Thinking about the impression you want to make and the atmosphere you want to create is very important, as you want to create a business that people want to work with, and making sure your workspace is clean is one important way to begin doing this. 

Website design

Having a good online presence is incredibly important, and website design is only a part of that. Making sure your website is properly designed, with links that work and easy navigation, helps crawlers to go through your site, which in turn increases the SEO and helps boost your website higher up on SERPs. This means that your website will appear higher up on the list of search engine results, therefore creating more organic traffic to your site. Other important online elements to consider include your social media platforms, as these can be a very beneficial form of digital marketing. Social media is cost-effective and can reach large audiences, as well as being easy to analyze.

IT support

It may be worth investing in an IT consultant to help you decide what devices and systems you should be using. When starting your business, you may not be a technology expert or have a dedicated IT team, which is where IT consultants come in useful. They can help you save time and money by recommending, designing, or implementing new tech solutions or updating your old ones. This means you don’t have to go through lots of trial and error while you try and work it out for yourself. 

Waste reduction

Making your business as eco-friendly as possible is incredibly important and can be done in many ways. Correct recycling, renewable energy, and using local and sustainable suppliers are just a few of the ways you can help to reduce the impact of your business on the planet. You can also implement lean principles to help reduce not only physical waste but also wasted time and energy, while also improving your efficiency and value to customers. 

By Erica Buteau

Change Agent. Daydream Believer. Maker. Creative. Likes love, peace and Jeeping. Dislikes winter, paper cuts and war. She/Her/Hers.

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